Drive content for web properties aligned with the overall brand proposition
Identify digital properties to associate/leverage and drive content to improve awareness and perception of the brand
Plan content pipeline on digital properties like blogs, thought leadership articles, whitepapers, case-studies etc.
Create content for shopping website, product SKUs website pages and other channels.
Collaborate with business teams, agencies and industry experts to generate relevant content
Use insights into customer demographics to produce targeted content to drive traffic on social media properties
Monitor and engage in relevant social discussions in digital space
Salary: Not Disclosed by Recruiter
Industry: Consumer Electronics / Appliances / Durables
Functional Area: IT Software – eCommerce , Internet Technologies
Role:IT/Technical Content Developer
Digital Content Content Development
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