Feb 6, 2023 | Digital Marketing, Web Mystery
Backlinks have long been considered a crucial factor in determining a website’s ranking on search engines. However, the value of backlinks has changed over the years, with search engines now placing less emphasis on the number of backlinks and more on the...
Jan 29, 2023 | Digital Marketing, Web Mystery
1. What is PPC and how does it work? PPC, or pay-per-click, is a form of digital advertising which is a part of digital marketing that is based on the pay-per-performance model. It means that businesses only pay for the ad when it is clicked by a user. This is in...
Jan 29, 2023 | Digital Marketing, Web Mystery
What is social media marketing? Social media marketing is a form of digital marketing that utilizes social media platforms to promote products, services, or brands. It is a cost-effective way for businesses to reach a larger audience, increase brand awareness, and...
Jan 28, 2023 | Digital Marketing, Google Search, Web Mystery
What is SEO in digital marketing? Search Engine Optimization (SEO) is the process of optimizing a website to improve its visibility and ranking in search engine results pages (SERPs). It is a critical component of digital marketing as it helps businesses to attract...
